stamp Cards and American Greetings are the largest producers of greeting cards in the world. In the UK, it is estimated that one billion pounds are spent on greeting cards every year, with the average person sending 60 cards per year.
In western countries and ever more in other societies, many people conventionally mail seasonally themed cards to their friends and relatives in December. Many service businesses also send cards to their customers in this season, usually with a universally acceptable non-religious message such as "happy holidays" or "season’s compliments".
The Greeting Card Association is an international trade organization representing the interests of greeting card and stationery manufacturers. DS Rajawat, former president of the Greeting Card Association, says greeting cards are effective tools to communicate important feelings to people you care about: "Anyone feels great when they receive an unexpected card in the mail. For me, there’s nothing like a greeting card to send a special message. I’m proud to be a part of an engineering that not only keeps people linked, but uses both descriptions and the power of words to help us express our emotions.”





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